With National Sunglasses Day 2019 just two weeks away, The Vision Council is excited to help its member organizations and the industry at large prepare for this commemorative event to spread the message of ultraviolet (UV) eye protection to the masses. As your organization solidifies its plans for National Sunglasses Day on June 27, keep the... Read More »
Template Letters Available for Member Use
To assist members interested in filing comments on the impending increase of the China 301 duties on optical products, The Vision Council has created template letters, which can be accessed here.
Please make any changes to this template based on your company's perspective and incorporate your corporate... Read More »
Last week The Vision Council hosted the second of four events in their new Summit Series. The Optical Innovation Summit—held June 5–6 in Boulder, Colorado—gathered C-level executives and emerging companies in the vision care space to discuss the inevitable changes affecting optical retail.
With the goal of advancing technologies and business... Read More »
To assist members interested in filing comments on the impending increase of the China 301 duties on optical products, The Vision Council has created template letters, which can be accessed here. Please make any changes to this template based on your company's perspective and incorporate your corporate letterhead (PDF formats will be accepted).... Read More »
National Sunglasses Day 2019 is right around the corner and The Vision Council wants to know your celebratory plans! Keep us in the loop to ensure your receiving the utmost support by clicking the button, below.
Click here to share how you plan to celebrate National Sunglasses Day on June 27!
Whether your organization is planning social media... Read More »
The American National Standards Institute (ANSI) Z80 Accredited Standards Committee (ASC) for Ophthalmic Optics is honored to be selected as the host organization for the fall 2019 International Organization for Standardization (ISO) TC172/SC7 Ophthalmic Optics and Instruments meeting. The standards process serves as the critical... Read More »
As National Sunglasses Day approaches, The Vision Council encourages the optical industry to utilize all social media platforms and the official hashtags, #SunglassSelfie and #NationalSunglassesDay, to spread the message of the importance of ultraviolet (UV) eye protection to consumers.
By using the hashtags #SunglassSelfie and #... Read More »
U.S. Opens Another Front in its Trade War
On May 30, the White House announced that it will impose a 5 percent tariff on all Mexican-origin goods as of June 10, 2019. This additional tariff will increase to 10 percent on July 11, and by 5 percent each month thereafter until the rate reaches 25 percent on Oct. 1. These additional tariffs will... Read More »
The Vision Council's National Sunglasses Day campaign won Gold in the 2019 Bulldog PR Awards Best Viral Campaign category!
The Bulldog PR Awards recognize outstanding public relations and communications campaigns from the previous year through 40 categories, each highlighting a unique topic. The Best Viral Campaign category spotlights a... Read More »
The Vision Council hosted two town hall informational sessions yesterday, Tuesday, May 28, for Lens, Optical Retail, Lab and Lens Processing and Technology Division members, and Eyewear & Accessories, Sunglass & Reader, and Low Vision Division members to delve into the China 301 duties and how they are affecting members and the optical... Read More »