News Releases

The Vision Council is a non-profit trade association that serves member companies in diverse segments of the optical industry, from family-owned businesses to global companies. Access The Vision Council’s press releases below. For media inquiries, please reach out to Chelsea Pillsbury at cpillsbury@thevisioncouncil.org.

Latest News From The Vision Council

The Vision Council Wraps Up 2018 COLA Spring Meeting

Alexandria, VA (May 2, 2018) – The Vision Council has wrapped up the 2018 COLA Spring Meeting in Temecula, CA. Photos from the event are now available here.

The event featured the presentation of the 2018…

The Vision Council Announces Publication of Revised ANSI Z80.3 Standard

Alexandria, VA (April 5, 2018) – The Vision Council, as Secretariat for ANSI ASC Z80, has announced the publication of ANSI Z80.3-2018 – Nonprescription Sunglasses and Fashion Eyewear Requirements. This 2018 revision clarifies testing of photosensitive lenses, making…

The Vision Council Announces Updated Lens Description Standard

Alexandria, VA (April 2, 2018) – The Vision Council's Lens Division and Lens Product Description Standard Committee (LPDS) have announced changes to the Lens Description Standard, with additions to the standard in the color and filters categories.

The updated standard—…

The Vision Council’s Sunglass & Reader Division Honors Bruce Bartley

Alexandria, VA (March 2, 2018) –The Vision Council announced today that Bruce Bartley will be honored by the Sunglass & Reader Division for his lifelong commitment and contributions to the optical industry. The award will be presented at the…

The Vision Council Announces Eight ANSI ASC Z80 Standards Revised or Reaffirmed

Alexandria, VA (February 22, 2018) – The Vision Council, as Secretariat for ANSI ASC Z80, has announced eight Z80 standards that were either revised or reaffirmed in 2017. ASC Z80 is the only entity accredited by ANSI to develop national standards in the ophthalmic optics field. Through its…

The Vision Council’s Eyecessorize Campaign to Release Latest Fashion Eyewear Trend Kit

Alexandria, VA (February 6, 2018) – The Vision Council's Eyecessorize fashion eyewear campaign will release its spring/summer 2018 trend kit to more than 350 fashion, health and lifestyle editors nationwide next week with expanded product imagery. The digital kit will include an…

The Vision Council Issues 2017 Annual Report, Touts Industry Successes

Alexandria, VA (February 2, 2018) –The Vision Council has released its 2017 Annual Report, celebrating a few of the organization's many accomplishments and the progress made…

Optical Executives Gather for The Vision Council's 'State of the Industry', Announcement of New Optical Retail Division

Alexandria, VA - (January 25, 2018) - The Vision Council's annual Executive Summit is underway today as industry leaders gather for the latest in economic trends and business strategies. The event, taking place January 24-26 at the Hotel Del in Coronado, California, has drawn…