News Releases

The Vision Council is a non-profit trade association that serves member companies in diverse segments of the optical industry, from family-owned businesses to global companies. Access The Vision Council’s press releases below. For media inquiries, please reach out to Chelsea Pillsbury at cpillsbury@thevisioncouncil.org.

Latest News From The Vision Council

The Vision Council Educates Eyecare Providers, the Industry on Tax Incentives for Equipment Purchases

Alexandria, VA (Nov. 6, 2018) – The Vision Council's Lens Processing & Technology Division shared educational resources for eyecare providers, as well as the organization's membership, regarding the upcoming deadline to utilize the Section 179 Deduction. This allows…

The Vision Council Conducts Study on Contact Lens Subscription Services

Alexandria, VA (September 28, 2018) – The Vision Council's market research team has developed an industry first look at the new and emerging contact lens subscription services. This study aims to examine the potential impact on the contact lens and optical retail industries.…

The Vision Council Announces Updated Data Communications Standard

Alexandria, VA (August 30, 2018) – The Vision Council's Lens Processing and Technology (LPT) Division is pleased to announce that the Data Communications Standard Committee—with Robert Shanbaum of Ocuco Inc. as chair—approved version 3.12 of the…

The Vision Council Announces Speaker Lineup, Hot Topics for its Annual Executive Summit

Alexandria, VA (August 8, 2018) – The Vision Council announced today that registration is now open for its 2019 Executive Summit, to be held Jan. 30-Feb. 1, 2019, at the Ritz-Carlton Grande Lakes in Orlando, Fl. This year's event, themed "Contagious Leadership – Strategies for…

The Vision Council Lab Division Announces Directors’ Choice Award Recipient and 2018 Hall of Fame Inductees

Alexandria, VA (August 3, 2018) –The Lab Division of The Vision Council announced today the industry veterans who will be recognized during the Directors' Choice Award and 19th Annual Lab Division Hall of Fame celebration on Wednesday, September 26, in conjunction with the Lab Division Meeting…

The Vision Council’s Eyecessorize Campaign to Release Latest Fashion Eyewear Trend Kit

Alexandria, VA (July 24, 2018) – The Vision Council's Eyecessorize fashion eyewear campaign will release its fall/winter 2018 trend kit to approximately 250 fashion, health and lifestyle editors nationwide next week with expanded product imagery for the second season. The…

The Vision Council Releases New Electronic Progressive Identifier Catalog (EPIC)

Alexandria, VA (June 22, 2018) – The Vision Council has announced the launch of its new Electronic Progressive Identifier Catalog (EPIC) – available for the first time in a digital format. The catalog is the…

The Vision Council Ramps Up Promotions for National Sunglasses Day 2018

Alexandria, VA (June 20, 2018) – For the fifth consecutive year, The Vision Council is promoting the importance of UV-protective eyewear with the celebration of National Sunglasses Day, taking place June…

The Vision Council Names David Pierson as Optical Retail Division Liaison

Alexandria, VA (May 29, 2018) – After a nationwide search, The Vision Council announces it has named David Pierson as the Staff Liaison to its recently created Optical Retail Division.

Through his 30-plus years of experience in the retail industry, Pierson has spearheaded…

The Vision Council Names James Rosin as Optical Retail Division Chair

Alexandria, VA (May 14, 2018) – The Vision Council has announced that James Rosin of Rosin Eyecare will serve as the inaugural Chair of the recently formed Optical Retail Division. Stuart Jolly of Sam's Club/Wal-Mart has been named as Vice Chair.

"We're thrilled to add…