Consumer inSights+ Q1 2025: Readers Data Tables
The Consumer inSights+ Q1 2025 Readers Data Table provides in-depth, cross tabulated demographic data, including age, gender, income, ethnicity, and race in Excel tables.
Examples of Report inSights
- Online purchase rates of readers differ by household income
- There are significant differences in buying readers that also block blue light for those who purchase online and those who purchase in-person.
If you’re interested in the report and would like to see a blank template of the kind of data included in this report, fill out this form.
Report Methodology
The data in this report is derived from the same survey behind the Consumer inSights Q1 2025 report. This survey is fielded through a third-party consumer sample provider and captured 12,002 completed responses between January 8 and March 12, 2025. Key methodological details include:
- Online survey of U.S. adults age 18+ using a representative consumer panel
- 4,000 completed surveys collected per month
- Margin of error < ±1% for overall results; larger for subgroups
Why It Matters
In contrast to the Consumer inSights Q1 2025 report, which features graphs and narrative summaries, the Consumer inSights+ report is a series of tables of survey results by demographic data. It is intended to supplement the main report, providing detailed demographic information for those who want to dig into differences between groups for consumer behavior related to readers.
Report Delivery
The report will be delivered via download in an Excel format.
This report only provides information for the eye exams category. If you are interested in additional product categories, check out more Consumer inSights+ reports here.