National Sunglasses Day 2022 - New Marketing Materials Available to Download

Ahead of National Sunglasses Day, taking place Monday, June 27, The Vision Council is pleased to share with members new downloadable marketing materials.

New social media images and web banners are available to download here.

Printable Resources

Additionally, members can print National Sunglasses Day materials, from stickers and posters to gift bags and t-shirts, at a discounted rate through The Vision Council’s new Vistaprint ProShop. Click here to create an account and start ordering today!

Social Media Content Calendar

Members also have access to a social media content calendar for June.

Part of a member benefit introduced earlier this year, the calendar can be used for consumer-facing social media marketing, with specific language tailored by social media channels and links to resources that members can include in posts. The June calendar includes posts for National Sunglasses Day.

Click here to download the June calendar.

Ways to participate

The Vision Council encourages members and the industry at large to participate in National Sunglasses Day by posting on social media channels using the official hashtags, #SunglassesSelfie and #NationalSunglassesDay, and tagging @TheVisionCouncil on Facebook and Instagram and @OpticalIndustry on Twitter.

Members are also encouraged to share their plans for National Sunglasses Day with Hayley Rakus at hrakus@thevisioncouncil.org for consideration on The Vision Council’s social media channels.

Categories
Consumer Outreach
General Updates from The Vision Council
Divisions
Sunglass & Reader Division
Lens Division
Optical Retail Division
Eyewear & Accessories Division