ShopVISION and Vision Expo+

ShopVISION is the groundbreaking new digital sourcing solution for the vision care community. Created in partnership with Balluun, the world category leader in business-to-business marketplace technology, this state-of-the-art platform is designed as a one-stop virtual marketplace and year-round global hub for buyers to connect with suppliers and source vision care products and services. Designed to thoughtfully complement Vision Expo’s in-person trade shows, ShopVISION will live side-by-side with Vision Expo, providing a modern and global way to conduct business year-round and on-demand.

On the platform, buyers can source products, build relationships with suppliers and manage all of their product discovery and research needs.

Vision Expo+, a free digital extension of the Vision Expo experience that debuted at Vision Expo East 2021, will be offered from September 27 to October 3, and will feature online showrooms from Vision Expo West’s exhibitors and recorded Vision Expo West content.  Vision Expo+ will be delivered through ShopVISION, a new global sourcing platform. All events taking place at The Seen, the main stage destination for collaborative learning, including EYE2EYE Series discussions, will be recorded and available to view on the ShopVISION platform.

For access to Vision Expo+, register for ShopVISION here by clicking the “Sign in/Join” button and then “Register Now.” ShopVISION is being offered on a complimentary basis to all eyecare providers, buyers and all Vision Expo East 2021 exhibitors.