ShopVISION and Vision Expo+

ShopVISION is the groundbreaking new digital sourcing solution for the vision care community. Created in partnership with Balluun, the world category leader in business-to-business marketplace technology, this state-of-the-art platform is designed as a one-stop virtual marketplace and year-round global hub for buyers to connect with suppliers and source vision care products and services. Designed to thoughtfully complement Vision Expo’s in-person trade shows, ShopVISION will live side-by-side with Vision Expo, providing a modern and global way to conduct business year-round and on-demand.

On the platform, buyers can source products, build relationships with suppliers and manage all of their product discovery and research needs.

Vision Expo+ is a free, digital extension of the Vision Expo experience, delivered through the ShopVISION platform. Vision Expo+ launched during Vision Expo East 2021, bringing Show content online through online showrooms from Vision Expo East’s more than 200 exhibitors and livestreamed Vision Expo East content. All events taking place at The Seen were simulcast live on the ShopVISION platform. Additionally, the recorded sessions are now available to view on ShopVISION. Details on Vision Expo+ for Vision Expo West 2021 will be announced in the coming months.

For access to Vision Expo+, register for ShopVISION here by clicking the “Sign in/Join” button and then “Register Now.” ShopVISION is being offered on a complimentary basis to all eyecare providers, buyers and all Vision Expo East 2021 exhibitors.