Reopen Eyecare

In 2020, The Vision Council sponsored ReopenEyecare.com, a digital platform designed to help eyecare providers navigate the implications of the COVID-19 pandemic on their businesses. The website served as a comprehensive resource to help eyecare providers navigate the complex journey from shutdown back to ‘new normal’ business conditions with practical insights and a collection of best practices, protocols, tools and tips for reopening a practice and maintaining its health until conditions improve.

Reopeneyecare.com offered a variety of resources including interactive cashflow calculators, guidance on the Paycheck Protection Program (PPP) process, downloadable patient marketing materials and tips on acquiring personal protective equipment (PPE).