'Arizona Midday' Presents Holiday-Ready Eyewear
‘Arizona Midday’ Presents Holiday-Ready Eyewear
The Vision Council secured a holiday-themed sunwear and eyewear trends segment for its Eyecessorize campaign that aired Thursday, Dec. 7, on “Arizona Midday,” a morning TV show that has an estimated audience of 19,280 viewers.
Presented by style expert Jamie Krell, the segment — which is also available on 12news.com (receiving 1,840,000 unique visitors per month) — featured festive frame trends for women like holiday hues, metallic effects and glittery embellishments as illustrated by product from Eyewear & Accessories Division members Design Eyewear Group, Eastern States Eyewear and WestGroupe, as well as Sunglass & Reader Division member TOMS Eyewear. Viewers were directed to eyecessorize.com, where hi-res imagery of the featured frames and purchasing information is available.
To view a video clip of the segment, please click here.